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Domain investing tips, strategies, and industry insights

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Domain Insights

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What Silence Really Means During a Domain Negotiation

What Silence Really Means During a Domain Negotiation

Silence makes people uncomfortable. In domain negotiations, that discomfort often causes sellers to talk themselves out of leverage.  After enough years doing this, you stop treating silence as a problem to solve. You start treating it as information. When a buyer goes quiet, most domain investors assume something went wrong. The offer was too high. The timing was bad. The buyer lost interest. So they follow up too quickly. They lower the price. They justify the value. They try to restart mome

Bob Hawkes: The Odds, The Data, The Method

Bob Hawkes: The Odds, The Data, The Method

Bob Hawkes is one of those people on NamePros who makes you realize how much more there is to learn. Not because he's showing off, he's not, but because he'll drop a 2,000-word analysis on some extension you dismissed, and halfway through, you realize you never actually thought about it at all. You just had an opinion. Bob has data. And patience. And this calm, methodical way of walking through probability that makes hype look exhausting. I don't remember the first time I saw one of his posts...

Its 2026 Yet Most Domain Advice Is Still Written for 2012

Its 2026 Yet Most Domain Advice Is Still Written for 2012

I still see the same domain advice being recycled that I first read more than a decade ago. Different platforms, different voices, sometimes slicker packaging, but the underlying assumptions have barely changed. The problem is not that the advice was wrong back then. The problem is that the market it was written for no longer exists. In 2012, domains were still benefiting from a simpler internet. Fewer startups, fewer naming options, less noise, and far less competition for attention. A good k

December NamePros Recap: The Gap Between Domainer Talk and Buyer Action

December NamePros Recap: The Gap Between Domainer Talk and Buyer Action

December on NamePros had me circling back to fundamentals that sound boring until you realize they’re the whole game: knowing what you’re doing, tracking what’s actually happening, pricing like a real market, and separating investor chatter from buyer behavior. Each piece was written to peel away a layer of “domainer folklore” and replace it with something you can actually operate from, whether that’s better decision-making, tighter pricing discipline, or just an honest look at...

If I Were Starting Over in Domains in 2026, I’d Do This

If I Were Starting Over in Domains in 2026, I’d Do This

If I were starting over in domains in 2026, I would not try to do everything. I would try to do fewer things better. That might sound obvious, but it runs against how most people enter this space. The instinct is to buy volume, chase trends, register names across every extension, and hope something sticks. I did some of that early on. Most long term investors I know did too. It is understandable. Domains feel inexpensive individually, so mistakes feel small. Over time, those small mistakes add

Industry-Specific Beats Generic: Here's What That Actually Means

Industry-Specific Beats Generic: Here's What That Actually Means

There's a concept I've been analyzing for some weeks now, and it boils down to this: Industry-specific beats generic. Everyone says it, maybe not in those exact words, but in some form. But I'm not sure most people actually understand what it means in practice. It just becomes another thing people repeat on forums. I want to break down what I think this really means. Why it matters. How you can actually use it.  Dynadot just released survey data that lines up with what I've been saying for years about your day job being your biggest edge. What Industry-Specific Actually Means Here's the thing. Demand comes from buyers. Buyers don't buy generic names for search volume anymore. They buy names that fit their business, their industry niche, their actual audience. Dynadot surveyed 75 active investors. Thirty percent now prioritize industry-specific domains over broad generic keywords when they're buying names. That's not a small number. That's the whole game changing. But what does industry-specific really mean...

Domain Glossary

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