Should You Price a Domain Based on What You Paid for It?
There's a name I picked up at auction in 2019 that I paid far too much for. My walk-away number that afternoon was $1,200. I got stubborn around eleven at night against a bidder I'll never meet and closed at something like $3,400, and the next morning I told myself I'd been decisive. Two years later an offer came in at $2,600 and I didn't even counter it, because $2,600 was a loss and I wasn't in the mood to book a loss that week. None of the auction had anything to do with the domain. It was a fact about me on a Tuesday night.
