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Domain Insights

Should You Raise the Price After Receiving an Inquiry?

An inquiry does strange things to your head. You've got a name sitting at $4,995. It's been there three years. Nobody's bitten, nobody's emailed, and you've renewed it twice while quietly wondering if you should've just let it go. Then one morning an email lands and suddenly you're convinced you underpriced it. Maybe the buyer's a funded startup with the exact matching company name. You do twenty minutes of digging and find out they closed a $10 million round in March. Their logo already looks like your domain. That $4,995 doesn't feel so smart anymore.

September 16, 2026

Interviews Domains

Christian Dawson: NamesCon, Internet Infrastructure and Where the Domain Industry Is Going

I’ve always enjoyed interviews that give us a chance to step slightly outside the domain investor bubble. Christian Dawson, co-founder and Executive Director of i2Coalition, talks NamesCon and CloudFest Americas, AI agents, the next new gTLD round, regulation, and what the domain industry is underestimating.

September 15, 2026

Domains

Why Domain Investors Overestimate the Value of Age

Domain investors love an old registration date. Put "registered in 1998" or "25 years old" next to a name and it starts feeling valuable before anybody's said a word about the name itself. I get it. An old creation date hints at scarcity. Somebody thought enough of that string to pay for it back when most people didn't know what a domain was, and it survived while millions of others got dropped. But age isn't value. That's where I think we get carried away.

September 14, 2026

Domains

Why Some Great Businesses Start on Second-Choice Domains

We spend a lot of time in this business talking about the perfect domain. Founders spend approximately none. They've got a product to build, customers to find, and payroll on Friday. If the exact match .com is going to run six figures before anybody has proven the thing works, that's a hard check to write. So they don't write it. They add a word, or they take an alternative extension, and they get back to work. That's how a lot of very good companies got started, and I don't think we give it enough credit.

September 11, 2026

Domains

What a Domain Really Costs You When It Takes Eight Years to Sell

For years I did this math wrong, and I did it wrong in the direction that felt good. You buy a name for $400. You sell it eight years later for $2,500. That's $2,100, right? Write it down, screenshot it, drop it in the year-end thread. No, it isn't. Start with what shows up on an invoice. You paid $400 for the name. Then you carried it for eight years. Call renewals $12 a year to keep the math simple. That's another $96. So you're at $496 before a buyer ever emails you.

September 9, 2026

Domains

Too Good to Dump, Not Good Enough to Keep

Every investor ends up with a pile of names that don't fit anywhere. They're not bad domains. Some of them are pretty good. Real commercial meaning, a keyword people actually search for, enough quality that letting them go feels like a mistake. They've just got one problem. Nobody's bought them. These are the names that live in the uncomfortable middle of a portfolio. Too good to dump for $50 or $100, not good enough to keep renewing forever without asking a few questions.

September 7, 2026

Domain Glossary

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Domain Insights

Should You Raise the Price After Receiving an Inquiry?

Christian Dawson: NamesCon, Internet Infrastructure and Where the Domain Industry Is Going

Why Domain Investors Overestimate the Value of Age

Why Some Great Businesses Start on Second-Choice Domains

What a Domain Really Costs You When It Takes Eight Years to Sell

Too Good to Dump, Not Good Enough to Keep

Domain Glossary

.AI

.APP

.CLUB

.ONLINE

.STORE

.TECH