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Domain Insights

One Domain Can Change Your Whole Year

Most days in this business, nothing happens. You go through the expired lists. You watch a few auctions run without you. You send an offer on a name you've wanted for a while and get an answer that's somehow both polite and useless. You pay the renewals on names you still believe in. You answer an inquiry from someone who was never going to buy anything. Six weeks go by like that and you start doing quiet math about whether this is a business or a hobby with an invoice attached. Then one name lands and the whole year looks different.

October 7, 2026

Domains

Why the Best Domain Investors Say No More Than They Say Yes

Talking yourself into a domain is the easiest thing in this business. You spot a name in an expired auction, or you notice it's somehow still available to hand register. Thirty seconds later you're building the case. There are eleven companies using that keyword. The industry's growing. Something in the same neighborhood sold for five grand last year. You're not researching at that point, you're prosecuting, and you already know the verdict.

October 5, 2026

Domains

The Problem With Comparing Your Portfolio to Public Domain Sales

The fastest way to fall in love with a domain you already own is to go find a comp. You pick up a two-word .com for $300. You run the keyword through NameBio, you spot something close enough that sold for $18,000, and suddenly that $300 looks like the smartest thing you did all month. I've done it. I'd guess most of us have. Comps are useful. I check them constantly. They'll give you a range, they'll tell you whether buyers are actually paying for a keyword or just tolerating it, and they keep you from pricing off pure gut.

October 2, 2026

Interviews Domains

Youness Kasmi: DNRater, BIN Prices and What AI Gets Wrong About Domain Valuation

Put the same domain in front of five experienced investors and you can get five very different prices. Youness Kasmi of DNRater talks about why he focuses on the Buy It Now price instead of a theoretical value, what AI valuation ranges get wrong, and what he has learned teaching domain investing in the MENA region.

October 1, 2026

Domains

What 54,000 Domain Sales Say About What Actually Matters

Domain investors have no shortage of ways to decide whether a domain is good. Age. Backlinks. Keywords. Extension. Length. Search volume. AI appraisals. Comparable sales. Dynadot just published its Q2 2026 Domain Intelligence Report using more than 54,000 completed aftermarket sales from its marketplace between April and June. There is a lot of data in the report, but one finding stood out to me more than anything else. Some of the things we tend to talk about most weren't necessarily the things separating ordinary domains from the expensive ones.

October 1, 2026

Domains

Should You Price a Domain Based on What You Paid for It?

There's a name I picked up at auction in 2019 that I paid far too much for. My walk-away number that afternoon was $1,200. I got stubborn around eleven at night against a bidder I'll never meet and closed at something like $3,400, and the next morning I told myself I'd been decisive. Two years later an offer came in at $2,600 and I didn't even counter it, because $2,600 was a loss and I wasn't in the mood to book a loss that week. None of the auction had anything to do with the domain. It was a fact about me on a Tuesday night.

September 30, 2026

Domain Glossary

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Domain Insights

One Domain Can Change Your Whole Year

Why the Best Domain Investors Say No More Than They Say Yes

The Problem With Comparing Your Portfolio to Public Domain Sales

Youness Kasmi: DNRater, BIN Prices and What AI Gets Wrong About Domain Valuation

What 54,000 Domain Sales Say About What Actually Matters

Should You Price a Domain Based on What You Paid for It?

Domain Glossary

.AI

.APP

.BIZ

.CC

.CLUB

.CO.UK