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Domain Insights

How to Decide Which Domains Shouldn't Get Renewed

I've renewed names I knew were dead. Not by accident, either. The invoice showed up, I skimmed the list, and I clicked renew because clicking renew was easier than admitting I'd wasted the money two years earlier. That's most of the problem right there. Everybody already knows the theory. Cut the weak names, keep the good ones, stop paying rent on assets that will never produce. Nobody argues with that. Then renewal season hits and somehow the portfolio got bigger again.

August 12, 2026

Domains

Domain Portfolios Get Messy Faster Than You Think

Most domain portfolios don't fall apart overnight. It happens slow enough that you never notice the exact moment it started. You buy a name, point it to a lander, list it on a marketplace, set a price, and move on with your life. A few years later the domain's still sitting in your account, except almost everything around it has quietly changed. The price doesn't make sense anymore. The lander's broken. The domain's still listed on a marketplace you stopped using two years ago.

August 10, 2026

Domains

The Domain Sale Attribution Problem

Every domain sale gets credit for happening in the one place we can actually see: wherever the money changed hands. Sells on Afternic, it's an Afternic sale. Sells on Sedo, it's a Sedo sale. The commission came out there, the transfer happened there, the dashboard says so. Case closed, right? Not exactly. The buyer probably didn't start there. They might've stumbled on the name through Google, seen it mentioned somewhere online, gotten an email from you, browsed your portfolio, or run into it on a completely different marketplace first.

August 7, 2026

Domains

Making Money With Domain Names is Free

When I put out the first edition of Beginner's Guide to Making Money With Domain Names , I had one goal. Give new investors the introduction I wish somebody had handed me when I started. Domain investing looks easy from the outside. Register a name, wait for the phone to ring, cash a check. That's the version people see. What they don't see is everything underneath it. The bad registrations. The names you let expire a month before someone would've paid real money for them.

August 5, 2026

Domains

UDRP Volume Is Rising Just as AI Enters Domain Disputes

UDRP decisions and disputed domain names both climbed more than 11 percent last quarter, right as AI starts drafting complaints on both sides of these filings. The rules haven't changed. What changed is how fast somebody can assemble something that looks like proof.

August 3, 2026

Domains

Inconsistent Outbound Is Almost the Same as No Outbound at All

Outbound has always split domain investors into camps. Some swear by it. Others won't touch it. I understand both sides. What I don't understand is the middle: doing outbound once every few months, sending a handful of poorly researched emails, hearing nothing, and deciding outbound doesn't work. That's not a strategy. That's an occasional burst of activity. I've done this plenty of times myself. I'll run across a name that feels like a perfect fit for four or five companies, spend twenty minutes hunting down email addresses, and fire off some messages. Nobody bites, so the name goes back in the drawer.

July 31, 2026

Domain Glossary

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Domain Insights

How to Decide Which Domains Shouldn't Get Renewed

Domain Portfolios Get Messy Faster Than You Think

The Domain Sale Attribution Problem

Making Money With Domain Names is Free

UDRP Volume Is Rising Just as AI Enters Domain Disputes

Inconsistent Outbound Is Almost the Same as No Outbound at All

Domain Glossary

.AI

.APP

.CLUB

.ONLINE

.STORE

.TECH