Extension
The suffix at the end of a domain name, also called a TLD (Top-Level Domain). Extensions include generic options like .com, .net, and .org, as well as country codes like .uk and newer options like .io, .ai, and .xyz.
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Negotiation
The process of discussing and agreeing on a price for a domain name between buyer and seller.
Moz
An SEO software company that provides tools for domain analysis, keyword research, and link building.
Registry
TLD operator
SLD
As a professional domain name investor, "SLD" stands for Second Level Domain. In the structure of a domain name, it is the component that directly precedes the top-level domain (TLD). For exam...
Long-Tail
A long-tail domain name is a highly specific, often multi-word domain that targets a narrow niche or precise search intent rather than a broad, competitive keyword. Instead of trying to rank for or...
Traffic
Visitors to a domain name or website; domains with existing traffic are more valuable than those with no visitors.