SEO

SEO is the practice of optimizing websites and domain names to rank higher in search engine results, increasing organic traffic and visibility.

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Cease and Desist

A formal legal letter demanding that someone stop an allegedly illegal activity, such as using a trademarked term in a domain name.

Trademark

A "Trademark" is a crucial term to understand. It refers to a legally registered symbol, word, phrase, or combination of these, used to represent a company or product. It distinguishes the goods ...

.APP

A generic top-level domain (gTLD) operated by Google, designed for mobile applications and app developers.

.US

The country code for the United States. Requires a US nexus, and WHOIS privacy isn't allowed on it.

Domain Tasting

The old practice of registering domains in bulk, testing them for traffic for a few days, and deleting the losers for a free refund.

ACPA

The Anticybersquatting Consumer Protection Act, the 1999 US law that lets trademark owners sue for up to $100,000 per infringing domain.