Valuation refers to the process of determining the current worth or price of a domain name.
Valuation isn’t an exact science and often relies on several key factors. These may include the length of the domain name (shorter is often better), the usage of keywords relevant to popular industries, the extension (.com is often most valuable), the ease of spelling and pronunciation, and overall brandability.
Additionally, historical sales data for similar domain names, potential monetization methods (like advertising or re-selling), and current market trends also play a role in determining a domain’s value.