Thumbs Up on Domain Pointing Done Right

I never tire of it.  The excitement of seeing a premium keyword domain in use.  The concept is simple.  Take a category killer name and direct the traffic to your primary business site.  In a previous interview I did, Diapers.com reported that roughly half of their traffic came from type-in traffic.  Imagine the impact that has on sales.

Here are 10 more great examples of businesses investing in keyword names to enhance their brand.

Paper.com – officedepot.com

Dogs.com – petsmart.com

Plumber.com – rotorooter.com

Tissue.com – pg.com

Supplements.com – naturesmade.com

Shingles.com – novartis.com

BusinessCoaches.com – WabCoaches.com

Eyedrops.com – restasis.com

Pressure.com – ge-mcs.com

Feedback.com – idealab.com

Domain Names

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