Comps (Comparables)
Historical sales data for similar domain names used to estimate a domain's value. When valuing a domain, investors look at recent sales of comparable domains with similar length, keywords, extension, and characteristics.
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Long-Tail
A long-tail domain name is a highly specific, often multi-word domain that targets a narrow niche or precise search intent rather than a broad, competitive keyword. Instead of trying to rank for or...
Appraisal
A professional or automated assessment of a domain name's market value based on factors like length, keywords, and comparable sales.
Domain Hack
A domain hack is a creative and clever strategy used in the selection of domain names. A domain hack is not about hacking or any illicit activities; instead, it refers to a domain name that combine...
DomainTools
A leading provider of domain name research and monitoring services including WHOIS history and reverse lookups.
Ahrefs
A comprehensive SEO toolset widely used in domain investing to analyze backlink profiles, organic search traffic, and domain metrics.
Hand Registered
Hand Registered (or hand reg) refers to the process of registering a new domain name that hasn't been owned or registered by anyone else before. This is done directly through a domain registrar ...