DA (Domain Authority)

A search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). DA scores range from 1 to 100, with higher scores indicating greater ranking potential. It's calculated based on linking root domains, total number of links, and other factors.

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Cease and Desist

A formal legal letter demanding that someone stop an allegedly illegal activity, such as using a trademarked term in a domain name.

Domain Lease

An arrangement where a domain owner allows another party to use a domain name for a recurring fee without transferring ownership.

Search Volume

The average number of times a specific keyword or phrase is searched in search engines over a given period, typically monthly.

Expiration Date

The date a domain's current registration term ends. What happens after it depends on the registrar and the extension.

Reg Fee

Short for 'registration fee' - the cost to register a domain name for one year.

Hand Registered

Hand Registered (or hand reg) refers to the process of registering a new domain name that hasn't been owned or registered by anyone else before. This is done directly through a domain registrar ...