Google Trends is a valuable tool provided by Google that shows how often a particular search term is entered into the search engine relative to its total search volume over a given period of time.
For domain investors, Google Trends can be instrumental in identifying emerging trends, popular keywords, and potential niche markets. For example, if a certain keyword or phrase is increasing in popularity on Google Trends, domains incorporating those terms might become more valuable as a result.
Furthermore, Google Trends can provide geographical data, showing where specific terms are being searched the most. This information can be particularly useful for geo-domain investing, as it can help identify locations where a certain term or industry is popular.