How Important Is a Head Shot?

If you visit on a regular basis, like I do, you can’t help but notice that many of the bloggers featured have a picture of themselves next to their headline.  Back when I started, I submitted my site’s logo to go along with headlines, as many other bloggers have done as well.  I was recently wondering which is better?  While I think a logo is a good direction to go if you are looking to brand a business, a head shot makes more sense for personal branding.  I have a legal entity in place to backup any of  my business deals, but I blog as an individual and write about my experiences.  So then, does it make sense to feature a head shot as opposed to my logo?  What do you think?

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15 Comments How Important Is a Head Shot?

  1. chris

    Ill be the first one to say no!

    Yes it will add a face to your blog – but that’s what your gravatar is for.. I personally hate looking at everyone’s face on domaining LOL – Im there to read articles

    I think yours is different without a face profile – so be different – dont join the crowd.

  2. Nadia

    I think the picture adds a personal touch, but it really depends on which direction you want to go, like you said, and either staying consistent with what people are used to, or emphasizing your ‘face’ as your brand.

    People are so used to seeing that purple tie picture of Elliot, that we hardly give it a second thought. Just like Chef’s little ‘superhero’ caricature, which he even wears on his t-shirts at conferences.

    Your image is equally as appealing, so why not? There just probably isn’t as strong of association there for me because I also think of the infinity sign and blue/white color scheme.

    But what do I know? I don’t even have a Gravatar. 🙂


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